A letter from Mac Anderson:
In 2006 we launched a new book titled...212°: The
Extra Degree that was written by Sam Parker and me.
The book has been successful beyond our wildest dreams and we've
sold almost 1 million copies. The concept is this...at 211° water
is hot, but at 212° it boils and turns to steam and steam can power
a locomotive. It's that one degree...just one...that makes all the
difference. And so many times in business and life it's that one
extra degree of effort that separates the good from the great!
The beauty of the 212° message is that it applies to so many
things. There's 212° attitude, 212° service, 212° kindness and 212°
leadership...just to name a few. Thousands of businesses have used
the 212° theme to inspire their teams; coaches use it to inspire
their players; and of course, individuals use it to inspire
themselves and to reinforce personal goals.
As a result, over the past few years I've had the opportunity to
speak to hundreds of large companies who used the 212° theme at
their conferences. Now I am honored to share the 212° message with
you personally, or with you and your team.
All the Best!

Mac Anderson
Founder, Simple Truths
What others have said...
"Mac's a terrific speaker. He's also one of the most
creative and inspiring businessmen I've ever met." -
Vic Conant, CEO, Nightingale Conant
"I've heard Mac speak on three different occasions, each
time he blows me away with his ability to communicate with
unforgettable stories." - Gary Welch, State Farm
Insurance
"Mac Anderson is not only a great speaker, he's a great
person!" - Dave Zerfoss, CEO, Huqvarna
"The theme for our annual convention was the 212°...The
Extra Degree. Mac's speech truly brought the message to life!"
- Mike Butkus, McDonalds Corporation
"A lot of speakers can talk the talk, but Mac, has walked
the walk. I've known him for over fifteen years and he's one of the
most genuine and down-to-earth people you'll ever meet." -
Mike Singletary, Head Coach for San Francisco 49ers, Hall
of Fame Chicago Bears
A Few of Mac's speaking clients...
- McDonalds Corporation
- Best Buy
- State Farm Insurance
- Hallmark
- Con Agra Foods
- Honda
- Husqvarna
- Ortho-McNeil
- Edward Jones
- U.S. Post Office
- Merck
- Coldwell Banker
- Verizon Wireless
- J.P. Morgan Chase
- Humana, Inc.
- Volvo
- Sam's Club
- Morgan Stanley
- Gaylord Entertainment
- Principal Financial
- University of Chicago